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Greg Rowles' Christmas on Main Variety Show North Myrtle Beach, SC

Greg Rowles Legacy Theatre • 701 Main Street • North Myrtle Beach, SC 29582
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A theater stage decorated for Christmas with a large sign reading "Christmas on Main" and festive lights, garlands, and musical instruments visible.
A man plays an acoustic guitar on stage with a drum set and colorful lights; a skeleton with a sombrero is displayed on a screen in the background.
Four performers in red outfits sing on stage with Christmas decorations and festive lighting in the background.
Five performers in red outfits sing and play instruments on stage with a vibrant red, starburst light display in the background.
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About Greg Rowles' Christmas on Main Variety Show

Overview

Greg Rowles Legacy Theatre presents a holiday musical journey like no other with Greg and Brandee Rowles, aka Mr. and Mrs. Christmas of South Carolina. Celebrate the season with festive songs, dazzling lights, and holiday decor. This Myrtle Beach Christmas show features a rotating cast, ensuring a unique experience with each visit.

up to 2 hrs

Good To Know

  • Enjoy a festive variety show featuring live music, comedy, and dazzling holiday performances by Greg Rowles and his talented cast.
  • Perfect for all ages, this show brings the magic of Christmas to life with heartwarming holiday classics and lively entertainment.
  • The show lasts approximately 2 hours and includes a 20-minute intermission.
  • Located at the Greg Rowles Legacy Theatre, one of the newest live entertainment venues on the Grand Strand.
  • During the holidays, Greg and Brandee Rowles are affectionately known as Mr. and Mrs. Christmas of South Carolina.
  • Ample parking is available on-site for your convenience.
  • The theatre is wheelchair accessible.
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Promotional Images (10)
Four performers in festive attire stand on a decorated stage with holiday lights and a fireplace backdrop, one plays a blue guitar under bright stage lighting. A man in a patterned suit sings into a microphone on stage while a band performs in the background with colorful lights. Four people stand on stage, one holding a guitar, with a blue-lit background. A person in a bright pink shirt plays an electric guitar on stage under colorful lights. A modern theater building with a marquee sign, "Cleo Lewis Legacy Theater," and several people entering through the main entrance.

Description

Experience the magic of the holidays at Greg Rowles' Christmas on Main Variety Christmas Show in North Myrtle Beach, SC. Held at the Greg Rowles' Legacy Theatre, this festive extravaganza features captivating live performances, including music, comedy, and heartwarming holiday classics. Perfect for all ages, the show promises an evening filled with cheer.

During the holidays, Greg and Brandee Rowles are affectionately known as Mr. and Mrs. Christmas of South Carolina. Join them to celebrate the season with songs that will transport you back in time, creating new holiday memories with your loved ones. Immerse yourself in the spirit of Christmas with festive songs, dazzling lights, beautiful decorations, and the enchanting magic of the season.

About Greg Rowles Legacy Theatre
This new theater brings an array of awesome talent to North Myrtle Beach. Situated on the Grand Strand, one of the most famous entertainment areas in the city, Greg Rowles Legacy Theatre dedicates itself to bringing interesting and ever-changing talents to the stage. With its comedy and music shows, the cast is always rotating so there's always something new to see and experience.

Duration: Approximately 2 hours with a 20-minute intermission.

A meet and greet experience will be available for an additional fee at the theatre.

Appropriate for all ages.
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Greg Rowles' Christmas on Main Variety Show Reviews

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31marylut
"Fabulous Christmas Show!"
TripAdvisor user rating 5.0 out of 5
Reviewed December 17, 2025
First timers at the Greg Rowles Legacy Thester and it was FABULOUS! Singing, band and comedy was Broadway-worthy, and the show appealed to all generations. Loved the family-oriented presentation as well as their tribute to the USA, our military and veterans. Plan to see more of their shows as well as making the Christmas show an annual tradition. Well done, Greg and cast!
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BlessedAndFavored1
"Outstanding ALL LIVE performance"
TripAdvisor user rating 5.0 out of 5
Reviewed December 08, 2025
Fantastic show! Outstanding ALL LIVE performance (no tracks). Great performances, good clean humor, great singing & performances.
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katherinejU3978XH
Mount Pleasant, South Carolina
"Another great time with an iconic group of performers."
TripAdvisor user rating 5.0 out of 5
Reviewed December 08, 2025
Loved the show with Craig Woolard and the Embers, They were really good. Was a wonderful music tribute to Christmas with fantastic audience appreciation of the performers, music and contribution to making this a real Holiday Treat. Sitting in this theater is like being comfortable in your own home, enjoying a glass of wine and a really great performance in your easy chair. Staff is always gracious and glad to see you. So Happy we have this theater in North Myrtle Beach. Thank you staff for making every event a real pleasure.
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Sept1950
Murrells Inlet, South Carolina
"First visit and will definitely return."
TripAdvisor user rating 5.0 out of 5
Reviewed December 07, 2025
Tonight we went to the Greg Rowles Legacy Theatre for the Christmas with the Embers concert. It was beyond my expectations. The entertainment was great and with this being my first visit to the theatre, I will certainly be back. The staff was super and getting in and out of the parking lot is peaceful. The theatre is smaller than most in this area but very comfortable, not over crowded. I would recommend this place for families, couples or just an outing with friends.
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V8887LMwilliama
North Myrtle Beach, South Carolina
"Christmas on Main"
TripAdvisor user rating 5.0 out of 5
Reviewed December 02, 2025
My wife and I enjoyed Christmas on Main. Thank you Greg for acknowledging our group from Del Webb North. It was great that see all of our Vets and Active Duty Armed Forces recognized. Thank you for that!
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KarenT487
Randleman, North Carolina
"Excellent Show"
TripAdvisor user rating 5.0 out of 5
Reviewed November 25, 2025
Greg and his crew put on a wonderful Christmas on Main show. The comedy was clean and the songs were just what I needed to put me in the mood for Christmas. Both the singers and the musicians were great and seemed to enjoy the performance. The show is 25% off for first time visitors. We had 4th row seats for slightly over $100 for the two of us. Much cheaper than other local venues. There are no background dancers but just great music and beautiful outfits. I can't wait to visit again for their regular show after the holidays.
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Trail790996
"Christmas on Main!"
TripAdvisor user rating 5.0 out of 5
Reviewed November 23, 2025
My wife and I attended the Christmas on Main last week. The show was delightful, professionally performed, and thoroughly enjoyable. For older adults, there is plenty of nostalgia. The band is incredibly talented. The costumes were appropriate for the season. The four performers were exceptionally engaging. The humor was tasteful as well as being hysterical. We highly recommend the show. Oh, the seats are crazy comfortable.
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tommycF4610SL
"If you only see one Christmas show, make it this one?"
TripAdvisor user rating 5.0 out of 5
Reviewed November 15, 2025
The Christmas show was the best I've ever seen. Of course every show I've seen in Myrtle Beach has been great, you really will leave everyone of them happy for the experience, the one was just extra good!! The show is more intimate with less reliance on lights and effects. It was filled with songs you've known your whole life. 100% music focused and fun to sing along, though the couple in front of me may disagree 😃 If you only see one show, make it this one.
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margaretsQ1298ZV
"Great show!"
TripAdvisor user rating 5.0 out of 5
Reviewed November 15, 2025
My husband and I went to see the theater’s Christmas on Main show this afternoon with 50+ others from our church. Great show!!! A variety of performances by professionals. Reasonably priced. I highly recommend!!!
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SCgirl2019
"Fun holiday performance"
TripAdvisor user rating 5.0 out of 5
Reviewed November 14, 2025
Christmas on Main was a great evening! The band is spectacular and we enjoyed the holiday songs. It was a great variety of Christmas music types and we especially loved the 2nd half of the show and all of the true Christmas carols. We’ve seen 2 shows here and really appreciate the sincerity and hard work of the performers, as well as the way they honor the military and God
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K6981GPbethg
"Great Christmas Show 2025"
TripAdvisor user rating 5.0 out of 5
Reviewed November 13, 2025
Wonderful Christmas show. This was the perfect way to start the holidays. A mix of holiday classic to church hymns. This was our first visit to the Greg Rowles Legacy Theater. We will definitely be back.
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K2565BZdawnt
"Christmas on Main"
TripAdvisor user rating 5.0 out of 5
Reviewed November 13, 2025
The Christmas on Main show was wonderful! Great way to get into the Christmas spirit with amazing talented musicians. Highly recommend!
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394joycec
"Fresh Christmas show gregg. Rowles legacy theater"
TripAdvisor user rating 5.0 out of 5
Reviewed November 11, 2025
Very enjoyable. Heard some Christmas songs I did not know. Excellent show. I highly recommend. Very different from the others.new exciting.
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Greg Rowles' Christmas on Main Variety Show is located at Greg Rowles Legacy Theatre • 701 Main Street • North Myrtle Beach, SC 29582
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Frequently Asked Questions about Greg Rowles' Christmas on Main Variety Show

Where is Greg Rowles' Christmas on Main Variety Show located?

The show is performed at the Greg Rowles Legacy Theatre located at 701 Main Street, North Myrtle Beach, SC 29582, near the Kroger Shopping Plaza.

How long is the show?

The show lasts approximately 2 hours and includes a 20-minute intermission.

Does the Greg Rowles Legacy Theatre have a dress code?

While there is no strict dress code, smart casual attire is recommended.

Is the theatre wheelchair accessible?

The theatre is easily accessible for guests with disabilities. Wheelchair-accessible seating is also available with advance request. Please make your request when booking your tickets.

Are food and drinks available for purchase at the theatre?

Yes, an assortment of elevated appetizers, desserts, wine cocktails, gourmet coffee, and Coke products are available for purchase at the lobby's concession stand.

Does the theatre serve alcoholic beverages?

Yes. An assortment of beer as well as wine and wine cocktails are served at the Legacy Theatre.

Is there a pre-show?

Yes. Pre-show entertainment begins approximately 30 minutes before the scheduled show time. Concessions are available during this time, so feel free to purchase a drink and an appetizer and enjoy the pre-show.

Is the show suitable for children?

Yes, this is a family-friendly Christmas show. Do keep in mind the start time and length of the show for your children.

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