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Greg Rowles' Christmas on Main Variety Show North Myrtle Beach, SC

Greg Rowles Legacy Theatre • 701 Main Street • North Myrtle Beach, SC 29582
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A theater stage decorated for Christmas with a large sign reading "Christmas on Main" and festive lights, garlands, and musical instruments visible.
A man plays an acoustic guitar on stage with a drum set and colorful lights; a skeleton with a sombrero is displayed on a screen in the background.
Four performers in red outfits sing on stage with Christmas decorations and festive lighting in the background.
Five performers in red outfits sing and play instruments on stage with a vibrant red, starburst light display in the background.
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About Greg Rowles' Christmas on Main Variety Show

Overview

Greg Rowles Legacy Theatre presents a holiday musical journey like no other with Greg and Brandee Rowles, aka Mr. and Mrs. Christmas of South Carolina. Celebrate the season with festive songs, dazzling lights, and holiday decor. This Myrtle Beach Christmas show features a rotating cast, ensuring a unique experience with each visit.

up to 2 hrs

Good To Know

  • Enjoy a festive variety show featuring live music, comedy, and dazzling holiday performances by Greg Rowles and his talented cast.
  • Perfect for all ages, this show brings the magic of Christmas to life with heartwarming holiday classics and lively entertainment.
  • The show lasts approximately 2 hours and includes a 20-minute intermission.
  • Located at the Greg Rowles Legacy Theatre, one of the newest live entertainment venues on the Grand Strand.
  • During the holidays, Greg and Brandee Rowles are affectionately known as Mr. and Mrs. Christmas of South Carolina.
  • Ample parking is available on-site for your convenience.
  • The theatre is wheelchair accessible.
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Promotional Images (10)
Four performers in festive attire stand on a decorated stage with holiday lights and a fireplace backdrop, one plays a blue guitar under bright stage lighting. A man in a patterned suit sings into a microphone on stage while a band performs in the background with colorful lights. Four people stand on stage, one holding a guitar, with a blue-lit background. A person in a bright pink shirt plays an electric guitar on stage under colorful lights. A modern theater building with a marquee sign, "Cleo Lewis Legacy Theater," and several people entering through the main entrance.

Description

Experience the magic of the holidays at Greg Rowles' Christmas on Main Variety Christmas Show in North Myrtle Beach, SC. Held at the Greg Rowles' Legacy Theatre, this festive extravaganza features captivating live performances, including music, comedy, and heartwarming holiday classics. Perfect for all ages, the show promises an evening filled with cheer.

During the holidays, Greg and Brandee Rowles are affectionately known as Mr. and Mrs. Christmas of South Carolina. Join them to celebrate the season with songs that will transport you back in time, creating new holiday memories with your loved ones. Immerse yourself in the spirit of Christmas with festive songs, dazzling lights, beautiful decorations, and the enchanting magic of the season.

About Greg Rowles Legacy Theatre
This new theater brings an array of awesome talent to North Myrtle Beach. Situated on the Grand Strand, one of the most famous entertainment areas in the city, Greg Rowles Legacy Theatre dedicates itself to bringing interesting and ever-changing talents to the stage. With its comedy and music shows, the cast is always rotating so there's always something new to see and experience.

Duration: Approximately 2 hours with a 20-minute intermission.

A meet and greet experience will be available for an additional fee at the theatre.

Appropriate for all ages.
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Greg Rowles' Christmas on Main Variety Show Reviews

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tommycF4610SL
"If you only see one Christmas show, make it this one?"
TripAdvisor user rating 5.0 out of 5
Reviewed November 15, 2025 NEW
The Christmas show was the best I've ever seen. Of course every show I've seen in Myrtle Beach has been great, you really will leave everyone of them happy for the experience, the one was just extra good!! The show is more intimate with less reliance on lights and effects. It was filled with songs you've known your whole life. 100% music focused and fun to sing along, though the couple in front of me may disagree 😃 If you only see one show, make it this one.
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margaretsQ1298ZV
"Great show!"
TripAdvisor user rating 5.0 out of 5
Reviewed November 15, 2025 NEW
My husband and I went to see the theater’s Christmas on Main show this afternoon with 50+ others from our church. Great show!!! A variety of performances by professionals. Reasonably priced. I highly recommend!!!
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SCgirl2019
"Fun holiday performance"
TripAdvisor user rating 5.0 out of 5
Reviewed November 14, 2025 NEW
Christmas on Main was a great evening! The band is spectacular and we enjoyed the holiday songs. It was a great variety of Christmas music types and we especially loved the 2nd half of the show and all of the true Christmas carols. We’ve seen 2 shows here and really appreciate the sincerity and hard work of the performers, as well as the way they honor the military and God
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Greg Rowles' Christmas on Main Variety Show is located at Greg Rowles Legacy Theatre • 701 Main Street • North Myrtle Beach, SC 29582
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Frequently Asked Questions about Greg Rowles' Christmas on Main Variety Show

Where is Greg Rowles' Christmas on Main Variety Show located?

The show is performed at the Greg Rowles Legacy Theatre located at 701 Main Street, North Myrtle Beach, SC 29582, near the Kroger Shopping Plaza.

How long is the show?

The show lasts approximately 2 hours and includes a 20-minute intermission.

Does the Greg Rowles Legacy Theatre have a dress code?

While there is no strict dress code, smart casual attire is recommended.

Is the theatre wheelchair accessible?

The theatre is easily accessible for guests with disabilities. Wheelchair-accessible seating is also available with advance request. Please make your request when booking your tickets.

Are food and drinks available for purchase at the theatre?

Yes, an assortment of elevated appetizers, desserts, wine cocktails, gourmet coffee, and Coke products are available for purchase at the lobby's concession stand.

Does the theatre serve alcoholic beverages?

Yes. An assortment of beer as well as wine and wine cocktails are served at the Legacy Theatre.

Is there a pre-show?

Yes. Pre-show entertainment begins approximately 30 minutes before the scheduled show time. Concessions are available during this time, so feel free to purchase a drink and an appetizer and enjoy the pre-show.

Is the show suitable for children?

Yes, this is a family-friendly Christmas show. Do keep in mind the start time and length of the show for your children.

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